One day I caught my mobile phone doing something on its own – “accelerometer calibration.” Of course, that might be just the tip of the iceberg, considering all the updates that are happening in the background without my knowledge.
But this is exactly my point. My mobile phone has earned the coveted spot as my personal digital assistance. It has my trust. Yet, is it cheating on me?
You see, I use my mobile to “Ask Google” on how is the weather, directions to places, converting euro into dollar, etc. I carry it everywhere except the shower. But even then, it is not far. Seriously, I am not alone. Google reports that 87% of Millennials always have their smartphone at their side, day and night.
Naturally with such intimacy comes trust. Because my mobile knows my every move. The aforementioned accelerometer detects if I am driving, walking, or stationary. And it knows where I am via GPS. Not to mention, I divulge lots of info about my interests through the “Ask Google” . . . You get the picture!
In other words, my mobile reads my mind, my intentions, and my preferences. But, and this is a huge BUT, I am not sure if my trust is not being manipulated. When those personalized products or services pop up on my mobile unsolicited, I suspect my smartphone maybe smarter than I am giving it credit for.
How much do you use/ trust your mobile phone?